Growth Hacking for Product Success
About this Event
Unbeatable product growth teams are data obsessed, experimental, resourceful, hands-on, and nimble. They are solving for crystal clear (yet insightful) metrics, they don’t take gut feelings too seriously, and they rather put their hypothesis to test than through research. They will first ship and then improve, and will only scale it once they nailed it. This session will cover key concepts and lessons in growth, and how they could be utilized to instill a growth mindset in any product team to make even turtle product organizations move faster.
Meet the Speaker
Asaf Segev is a product growth leader who specializes in building and scaling consumer-facing products that make people’s lives better. His diverse background stretches from the Israeli Intelligence and Tel Aviv's vibrant startup scene, to Facebook and Amazon. He advises startups on growth strategy, customer retention and engagement Asaf recently joined the consumer fintech unicorn Wealthsimple to build its product growth organization. Prior, Asaf was a Director of Growth at Amazon, focusing on its audiobook service Audible. Beforehand, Asaf was a product growth team founding member at Via, a rideshare startup that is now valued at $2.25B, where he launched and oversaw Via’s subscription product ViaPass. Asaf is a Zell Entrepreneurship Fellow and Prizker Group Venture Fellow, has a B.Sc Engineering from Technion, and MBA from Northwestern’s Kellogg School of Management. He is based in Brooklyn, maintains an unhealthy obsession with Bob Dylan, and considered (by himself) to be his mother’s favorite son.
Meet the Sponsor
Product Faculty teaches an Advanced Product Management Masterclass. It’s a top-ranked, 7-week career accelerator LIVE Online class. We ensure that each student gets 1:1 support so that they can master key concepts to be able to apply their learning to their product role.
At Product Faculty, depth is our differentiator. We pride ourselves in going beneath the surface to offer you advanced insights and methodologies. Whether it’s product strategy, growth, retention or user psychology, you’ll leave with skills you'll feel confident using.
The moment you sign up with Product Faculty, you’ll be part of a community of like-minded product professionals. Each Masterclass is curated to ensure that discussions are rich so that you're surrounded by people who care about product as much as you.