A Strategic Approach to Customer Marketing - The Genesys Framework
**Online event - please register in the link to get the webinar invite!
Please join us to hear from Leslie Paterson, VP of Global Customer Advocacy & Engagement, and Brittany Mullen, Director of Customer Engagement, at Genesys. They will discuss how to establish and grow a customer advocacy program that focuses on building strategic engagements for long-term success with a customer.
Register now to learn:
How Genesys started building a customer marketing program
Unique challenges the team has had to address along the process
Results achieved through the strategic program